icp-brand-voice

icp-brand-voice is a Brand voice & messaging skill for AI agents, published by dfinity in the icskills repository on GitHub. Skillspace rates icp-brand-voice D (64/100) and it passed the safety scan; the rating is based on static analysis only.

ICP / DFINITY positioning, voice, and vocabulary v2 for surfaces under the DFINITY or Internet Computer (ICP) mark. Pairs with icp-brand-design (colors, typography, components). Use when writing or reviewing copy, UI strings, headlines, hero lines, buttons, errors, empty states, release notes, blog posts, marketing pages, developer docs, social posts, decks. Enforces the calm, factual, plain voice (no hyperbole, no em-dashes, no emoji), the locked positioning ("Sovereign frontier cloud / Scaling AI that builds"), the four voice attributes (Factual, Plain, Calm, Sovereign by math), and the strict ban on bare "onchain" and "on-chain" as nouns, attributes, or selling points. Triggers, ICP voice, DFINITY voice, brand voice, is this on brand copy, vocabulary check, tagline review, headline review, ICP positioning, how should we describe ICP, write a headline. Products with their own voice (OISY, Caffeine, future ecosystem products with their own verbal systems) are out of scope.

Grade
D
Quality
64 / 100
Safety
Passed
GitHub stars
27

Unproven: rated by static analysis only, not yet compared head-to-head.

This rating describes the version of the repository we crawled; it may have changed since, so go by its current files.

View source on GitHubdfinity/icskills

Our review

Architecture
100 / 100
Maturity
Basic: a single SKILL.md
Security scan
Low-risk patterns
License
Apache-2.0
Adoption
Adopted by 0 other repositories, in 0 collections

What the scanner flagged

  • mentions secrets in text

Not checked yet

  • Not judged on the rubric yet (not a contender in its category)
  • No blind task eval yet
  • Scope (portable / vendor / repo-internal) not assessed; only the top of each category is read for scope
  • Sibling files (scripts, references) not fetched; security scan covers SKILL.md only

Better-rated skills in Brand voice & messaging

Skillspace indexes and rates this skill; it does not host or endorse it. Run third-party skills at your own risk.